The Remington Hydraluxe Pro Collection launch

We created a launch campaign for Remington’s brand new Hydraluxe Pro Collection. Both straightener and hairdryer have innovative features that protect the hair while you style. The straightener has a cool water mist, that lowers the temperature of the hair before the plates straighten, and the hairdryer locks in the moisture. And that informed the idea we created; Moisture Makes the Difference. We executed in ATL TV (above), Digital display and social, and the campaign will run across the UK, Europe and Australia.

ATL Print

Video for social channels

Hydraluxe Pro 'How To' film for Website and e-commerce channels like Amazon

Social Advertising

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